eargasm earplug online product test
I was commissioned by eargasm earplugs to increase conversion rate on their e-commerce website. I led the online sound test for environments that were used by our top customer demographics musicians, concert audience members, automobile and motorcyle drivers and enthusiasts, and the elderly. The creation of this test increased customer conversion rate on the website by 16% Year over year (YoY) and online sales by 19% YoY.